Joe Montefusco leads the brand identity systems team at Zapier. He hopes you’re well.



ZapConnect 2024 Brand Identity
Creative Direction/Design - 2024
Animation and design by Mouthwash Studio


The Mux Informational Intro Video
Creative Direction – 2022
Video Direction by
Staci DeGagne

Mux Rebrand
In-House Creative Lead / Art Direction – 2022
In association with
For the People

Demuxed Poster
Design / Art Direction – 2022

The Mux Informational
Creative Direction / Design / Lots – 2022

Mailchimp, Means Specimen Misc
Design – 2020

Mailchimp Developer Subbrand
Creative Direction / Design - 2020

The Mux Informational Identity
Creative Direction / Design / Lots – 2022

Mailchimp Rebrand
Art Direction / Design / Lots – 2018
In association with
COLLINS

Mailchimp Branded Intelligence Design System
Creative Dir. / Concept Dev. / Prod Integration – 2020/2021
In association with
Buck

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Mailchimp, Misc Illustration
Illustration – 2018

The Ready Workbook Cover Design & Identity Development
Creative Direction / Design – 2020-2021

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Misc Illustration
2015

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Smoke BBQ Identity
Art Director / Designer – 2015


All on Zapier Brand Video
In-House Creative Lead / Concept - 2024
Animation and design by Giant Ant


ZapConnect 2024 Brand Identity
Creative Direction/Design - 2024
Animation and design by Mouthwash Studio

Mux Rebrand
In-House Creative Lead / Art Direction – 2022
In association with
For the People


ZapConnect 2023 Brand Video
Art Direction – 2023
In association with
Mouthwash Studio

Demuxed Skate Deck
Design / Art Direction – 2022

Mailchimp custom typeface art direction

Mailchimp Custom Typeface
Project Lead / Art Direction / Implementation – 2020
In association with
Commercial Type

Mailchimp By the Books Microsite
Project Lead / Art Direction – 2020

The Mux Informational Identity
Creative Direction / Design / Lots – 2022

The Mux Informational Identity
Creative Direction / Design / Lots – 2022

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Loews Hotel Food & Beverage Book
Design / Art Direction

The Mux Informational Stickers
Creative Direction / Design/ Lots – 2022

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Base CRM (Acquired by Zendesk) Whitepapers
Art Direction / Design / Illustration – 2017

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Misc. Yik Yak Brand & Marketing Work
Brand Design Lead / Design / Illustration – 2016

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Mailchimp Rebrand Unveiling Page
Art Direction / Copywriting – 2018

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Elmo on Fire
Timeless

Mux Rebrand
In-House Creative Lead / Art Direction – 2022
In association with
For the People

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Mailchimp Rebrand
Art Direction / Design / Lots – 2018
In association with
COLLINS + R/GA

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Mailchimp Impostor Publication
Creative Direction / Project Lead / Design – 2019

The Mux Informational Identity
Creative Direction / Design / Lots – 2022

Alternate Mux Logo
Unused, Made for poo-poo’s and ha-ha’s – 2022

Mailchimp Branded Intelligence Design System
Creative Dir. / Concept Dev. / Prod Integration – 2020/2021
In association with
Buck

Demuxed Tote
Design / Art Direction – 2022

Mailchimp custom typeface Means specimen

Mailchimp Means Specimen Site
Art Direction / Design – 2020

Mural Backstage Pass System
Creative Direction / Design – 2021

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Mailchimp, Misc Illustration
2018

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Mailchimp, Misc Illustration
Illustration / Design – 2017

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Going Through It Podcast
Pitched Branding / Design – 2019

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Mailchimp, Misc Illustration
2017

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Illustickers - iOS Messages Sticker Pack
2015

Cahaba

Cahaba Brewing Identity
Art Director / Designer – 2014

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